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How much does a website cost for sole traders and the self-employed, and what affects the price?

A simple presentation or a website with bookings? What affects the price of a website, which running costs to expect and how to prepare your brief.

Websites, SEO and social media · · 5 min read

There is no single answer to how much a website costs. A simple one-page website and a website with a booking system differ both in the amount of work and in the running costs. We explain what affects the price so that you can compare offers.

What affects the price most

  • Scope: a one-page presentation, or a website with several pages for services, references and a blog.
  • Design: an adapted ready-made template is cheaper than a custom design.
  • Features: a contact form, appointment booking, payments or an online shop.
  • Content: whether you have texts and photos, or they need to be prepared.
  • Language versions: every additional language means translation and content management.
  • Basic SEO: structure, page descriptions and speed, so that search engines can find you.

Running costs

Besides the one-off creation, count on regular expenses. A .cz domain usually costs a few hundred korunas a year. Hosting for a smaller website ranges from a few hundred to a few thousand korunas a year, depending on performance and services. Add paid plugins and licences if needed. You can order updates and changes one at a time, only when you need them; a flat management fee is not necessary.

Website builder or a custom website?

Builders such as Webnode or Wix are quick and cheap to start with, but you pay monthly and their options are limited. A custom website costs more at the start, but it is fully under your control and you can extend it as needed. For a simple one-page website a builder is often enough; for bookings or specific features a custom solution pays off.

What not to forget

  • Register the domain and hosting in your own name, not the supplier's.
  • Forms and measurement tools must comply with the rules on personal data protection and cookies.
  • The website should work well on mobile, where most visitors come from.
  • Agree in advance who will update the website and how.

How to prepare your enquiry

Write down what the website should tell visitors and what they should do: call, write or book. Add links to websites you like and prepare the texts and photos you already have. This way you will get a more accurate offer.

We offer simple websites, custom websites and individual changes as part of our Websites, SEO and social media service; you will find the prices in the price list. For a custom website we first go through the brief and agree on the scope and price, and only then do we start. No flat fees: you pay only for the work done.

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